A World Wide Rave

by Fredrik Savin on 01/02/2009 · 2 comments

David Meerman Scott is a thought leadership strategist and online marketing expert. He is also the author of three books on marketing including the bestseller ’The New Rules of Marketing and PR: How to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly’. David is now in the news with his new book, World Wide Rave, which is due to be released on the 3rd of March.

I had the opportunity to meet David during a workshop he did for the EMEA Marketing Team at Dow Jones in London back in June 2008. David is currently promoting his new book and he approached me and some colleagues at Dow Jones a few months back and asked if we could help him out by putting up his poster somewhere interesting in our respective countries. His aim is to get a bunch of countries, cities and locations around the world represented.

My contribution to his campaign can be found below. The photos are taken in Lindvallen, Sweden. The first two represent David’s poster together with my brother Carl-Johan’s dog Pukko. My brother also helped me with taking the photos.

Update: David has now posted one of my photos on his book’s blog.

Click on the photos for a High Resolution version.


Pukko


Pukko2


noPukko

More information on David’s new book can be found here.

{ 1 comment… read it below or add one }

1 David Meerman Scott February 3, 2009 at 12:02 pm

Hi Fredrik

Wow – these are such great photos! Thank you so much. I will post on my site in the next few days. http://www.worldwiderave.com/

I hope to make a video with all of the photos too. I have photos from all seven continents including antactica

Many thanks
David

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